Branding GuidelineBranding Guideline

Isolation

A certain isolation (safe zone) is required around the logo. No elements should be placed within this area. Even if the isolation is maintained, please try to avoid placing prominent elements near the logo that could compromise the impression of the logo.

Minimum Usage Size

If using the logo in a horizontal arrangement, please use it with a width of at least 144 px or 51 mm. If using it in a vertical arrangement, please use it with a width of at least 44 px or 15.5 mm. In some cases, if there is already an existing format, such as icons, the standalone use of the logo mark may be permitted. For more details, please refer to the information below.

Standalone use of the logo mark

The standalone use of the logo mark or logo type is generally not allowed. However, if there is already an existing format, such as icons, and it is necessary to display the logo below the minimum size due to space constraints, exceptions may be made. For web and mobile applications, the minimum size for standalone use is 24px horizontally, and for software applications, the minimum size for standalone use is 16px.

Use of the logo with a white background

When using monochrome, it is recommended to use the ‘white knockout’ version when the background intensity is 40% or higher.

Terms of Use: By using the trademarks and materials provided by HACARUS on this website, you are considered to have agreed to comply with HACARUS Corporation’s trademark guidelines, usage terms, and all other rules and policies outlined in the brand guidelines.

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